According to Globes, the process has been under consideration for many months, with EY Capital Markets managing it on Shashua's behalf; talks have not yet produced a binding agreement. According to Geektime, citing Calcalist, interested parties included Meitav and Isracard, while Rami Levy and Direct Insurance decided not to proceed. The bank values itself at about NIS 1 billion, and Shashua holds about 60% of its shares.
Shashua told Geektime: "The information is not correct. There are talks about white label investments and the like." The bank said that in recent months it and its shareholders have received approaches from several parties interested in investing, and that it will update if there is anything to report.
One Zero, Israel's first digital bank, began full operations in 2022 and emphasizes technology and AI. In the first half of 2026 it lost NIS 84 million, 27% less than a year earlier, while revenue grew 33%. The bank has about 200,000 customers, and says 25% of new accounts opened in Israel in the first half of the year were opened with it. It expects to reach profitability in the first quarter of 2027. Any sale would require Bank of Israel approval.